In 1983, Reebok released its Classic Leather sneakers. These were simple running shoes designed as a counterweight to the more technical models on the market at the time. Two years later, Reebok dropped the Club C, another original made with simplicity in mind. Although subtle, the leather uppers and heel cups of the Club C add a premium touch to the attractive yet simple look of the shoe. These clean, versatile designs became brand staples and served as the building blocks for the next generation of iconic Reebok silhouettes, like the Instapump Fury (1994), Question (1996) and Zig 3D Storm (2020). ).

Today, Reebok revisits its past, reinventing these five beloved sneakers through the eyes of deconstructionist fashion brand Maison Margiela. The result is Maison Margiela x Reebok new Memory of collection. Available in tone-on-tone black or tone-on-tone white, the Memory of the sneakers distill each brand’s aesthetic to its respective essence, combining a traditional sporty style with deconstructed elements and patterns that are the foundations of the Maison Margiela ethos.